top of page
Glow journal


Why My choice Exists: I Didn't Need Another Product. I Needed Fewer.
Wie aus jahrelangem Styling, zu vielen Flaschen im Badezimmer und einer sehr einfachen Erkenntnis eine Schweizer Haarpflege-Marke wurde.
Oct 73 min read


How to Use Our Two-Phase Hair Oil: Wet, Dry, How Much?
You're standing in the bathroom, hair half dry, bottle in hand. And then the questions start. Do you shake it first? Does it go on wet hair or dry? And how much is too much? Those three questions come up more than anything else about our two-phase hair oil. Here's the short answer to each. Why the oil separates Leave the bottle standing and you'll see two distinct layers — gold on top, clear below. Nothing has gone wrong. That separation is the entire point. Hair wants two th
Sep 213 min read


DIY Hair Spa at Home: Your Natural Hair Care Ritual with My Choice
Sometimes you don't need a salon appointment — just a few minutes for yourself and the right products. With our 2-Phase Hair Oil and Aloe Vera Leave-In Conditioner, you can easily create your own hair spa at home. DIY Moisture & Shine Treatment You'll need: Aloe Vera Leave-In Conditioner 2-Phase Hair Oil A hair clip How to: Start by generously applying the Aloe Vera Leave-In Conditioner to dry hair — focus on the lengths and ends. Follow up with the 2-Phase Hair Oil, working
Sep 91 min read


Less Is More: Our Philosophy Behind Natural Hair Care
At My choice, we believe good hair care doesn't have to be complicated. Instead of endless ingredient lists, we focus on carefully selected, natural active ingredients that actually make a difference. Our products are developed and made with love in Switzerland — with the promise of being effective, honest, and easy to fit into everyday life. No unnecessary additives, no marketing fluff — just care you can see and feel. Because beautiful hair starts with conscious choices. 🌿
Aug 171 min read


Glow on the Go: Why a Natural Hair Oil Belongs in Every Bag
Our daily lives are fast, spontaneous, and always on the move — and our hair care should be able to keep up. That's why we created our spray-on 2-Phase Hair Oil: a product that goes wherever you go, from your handbag to your gym bag to your carry-on. What makes it special? Its lightweight texture nourishes your hair without weighing it down, adds instant shine, and tames frizz in seconds. Natural oils feed the lengths with nutrients, while the fine mist ensures even applicati
Jul 151 min read
bottom of page
